Brandwatch
Monitoring

Brandwatch

Brandwatch's `magpie-crawler` collects public web content for brand monitoring, consumer intelligence, and social listening, and respects robots.txt.

Operator Brandwatch

About this bot

Brandwatch is associated with Brandwatch and used for brand and social media monitoring.

The primary identifying User-Agent token is magpie-crawler. Representative HTTP request identity: magpie-crawler/1.1 (U; Linux amd64; en-GB; +http://www.brandwatch.net).

Directory status: Active. Identity classification: Verified with High confidence. Identity type: official documented.

This identity is documented or strongly corroborated as honoring applicable robots.txt directives.

Verification: Match `magpie-crawler` and corroborate request behavior with public content collection for monitoring and social-listening analysis.

How to identify this bot

User-agent and crawler identifiers
magpie-crawler magpie-crawler/1.1 (U; Linux amd64; en-GB; +http://www.brandwatch.net)
Also known as
Magpie Crawler

Details

Kind
Social listening crawler
Family
Brandwatch
Purpose
Brand and social media monitoring
Common Use
collecting and indexing public web content for brand monitoring, consumer intelligence, and social listening
Respects robots.txt
Yes

Verification

Identity Type
Officially documented
Evidence Method
Match `magpie-crawler` and corroborate request behavior with public content collection for monitoring and social-listening analysis.
Detection Notes
Brandwatch's magpie-crawler indexes public blogs, forums, news, and other web content used in social listening and brand monitoring.
Website controls
Robots.txt Snippet
User-agent: magpie-crawler Disallow: /

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