How to block info.seders.website referrer spam in Google Analytics

Referrer Spam in Google Analytics

Referrer spam continues to pose a persistent and increasingly complex challenge for website owners who rely on Google Analytics as a cornerstone tool for understanding their website’s performance accurately. This deceptive practice not only distorts vital data but also manipulates website traffic statistics, thereby compromising the reliability of analytics insights and potentially leading to skewed analyses and suboptimal decision-making processes. Therefore, it’s imperative for website owners and administrators to proactively address and counteract such spamming practices, especially those originating from domains like info.seders.website, in order to safeguard the integrity of their analytics data and ensure well-informed decision-making.

At the forefront of this battle against referral spam lies the insidious phenomenon known as ghost spam, a sophisticated technique employed by malicious entities to inject false traffic directly into Google Analytics without any genuine user interactions. Domains like info.seders.website often serve as conduits for this fraudulent traffic, exploiting vulnerabilities in analytics tracking systems to distort traffic metrics and deceive website owners. The ramifications of such deceptive practices extend far beyond mere data distortion; they can have significant implications for businesses, ranging from misallocation of resources to misguided strategic decisions based on inaccurate analytics insights. Consequently, mitigating the adverse effects of ghost spam and other forms of referral spam is paramount for maintaining the credibility and usefulness of Google Analytics data.

Why “info.seders.website” Spams You

Referral spam originating from info.seders.website and similar domains, such as news.grets.store, doesn’t just distort analytics data; it poses significant security risks for website owners and curious visitors alike. These domains redirect users to various websites, from deceptive survey scams aimed at phishing personal data to potentially harmful platforms that request notification permissions and display intrusive advertisements.

The strategies employed by info.seders.website can severely compromise the accuracy of analytics data, leading to misinformed business decisions and wasted resources. Furthermore, interacting with dubious links from info.seders.website may inadvertently expose users to phishing attempts, malware, and other cyber threats, eroding trust and security. As depicted in the image above, visiting the domain may redirect users to various websites, some of which prompt users to verify their human identity by enabling notifications. This grants the website permission to display advertisements directly to users through desktop notifications, potentially disrupting their browsing experience and exposing them to further risks.

How to Block “info.seders.website” and Similar Suspicious Domains in Google Analytics

Shielding your website from referral spam originating from info.seders.website necessitates proactive measures within Google Analytics:

Step 1: Establish a New Filter

• Access your Google Analytics account and proceed to the Admin section. Within the View column, select “Filters,” then “Add Filter.”

Step 2: Define the Filter

• Choose the “Custom” filter type and designate “Exclude” as the action. Opt for “Campaign Source” from the “Filter Field” drop-down menu. Enter “info.seders.website” in the “Filter Pattern” field, and verify the filter setup.

Step 3: Apply the Filter

• Name your filter descriptively (e.g., “Referral Spam Filter”) and choose the views to which you want to apply it. Save the filter to enforce the exclusion of traffic from info.seders.website.

While this filter effectively blocks info.seders.website and akin domains, vigilance remains paramount. Continuously monitor your analytics data, adjusting filters as necessary to combat evolving spamming tactics and uphold the accuracy and integrity of your website analytics.