What is Hosted AdSense for Content?

Have you noticed Hosted AdSense for Content in your Google AdSense reports and wondered what it is? Some internet users have even asked “What is the difference from Hosted Adsense content and adsense content?” I’ll answer both of those questions right now.

Hosted AdSense for Content, also known as AdSense for Content Host is a term used to help measure YouTube advertisement earnings. It is listed alongside AdSense for content and AdSense for search on the older version of the AdSense home page. AdSense for content displays earnings generated from advertisements placed on websites by the webmaster.

Once a Google AdSense user begins to generate revenue by monetizing YouTube videos, there will be a section in the reports set aside to calculate the appropriate earnings generated by the videos.

Hosted AdSense for Content may refer to estimated earnings from auction-sold advertising for a specific date and range, estimated earnings from reserved-sold advertising via DoubleClick (DCLK) and other YouTube-sold sources for the selected date range and region, and revenue derived from YouTube rentals.

The new AdSense home page does not use this term, but this term is often found on the home page of the older AdSense home page, which many people still use. Starting April 1, 2013, AdSense stopped calculating AdSense for Content Host earnings for YouTube partners. Instead, AdSense earnings from YouTube videos are now calculated by YouTube and displayed in YouTube Analytics interface.

The YouTube Earnings reports will detail advertisement performance and estimated earnings and will include a large amount of details in earning reports. One can only assume that the Google AdSense home page dropped AdSense for Content Host earnings in order to provide their users with more and complete details via their YouTube account.