What is free-website-traffic.com and how do I block it?

Free-website-traffic.com


Learn what free-website-traffic.com is, why it’s spamming your website, and how to block it in Google Analytics.

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What is Free-website-traffic.com?


Free-website-traffic.com is a domain name that promotes an online service. The site it is promoting uses a tactic known as referrer spam indexing to spam your Google Analytics data with fake referral traffic in order to get your attention and persuade you to visit the URL in your browser. It will appear as if someone visited your website from free-website-traffic.com even though no one really did.

free-website-traffic.com referral

If you visit free-website-traffic.com you will be forwarded to https://www.verytraffic.com/?url=. Verytraffic.com is an affiliate website that services you fake web traffic if you provide your website’s address and email address to them. I do not recommend that you do this to your website especially if you run advertisements as it can mess with your impressions. Providing your email address may also result in unwanted spam messages.

free-website-traffic.com website

The online business behind free-website-traffic.com employs various blackhat methods to make it appear as if someone was referred to your website from the domain name. However, no visitor was actually referred to the website from the URL. It is simply a gimmick to persuade you to visit the URL in your browser so you can view their services.

Website owners and other people who monitor Google Analytics data will notice real-time and historical referral traffic coming from free-website-traffic.com mixed in with real analytical data. Most of the time the spam will make it appear as if someone was referred to your website multiple times in order to position the referral traffic data at the top of the accumulated list in your reports.

When a website owner or someone monitoring the data sees the large amount of referral traffic from free-website-traffic.com they might be suspicious as to why someone is visiting their website from a  page on the free-website-traffic.com website. The website uses this technique to dupe people into searching for the website on a search engine such as Google and visiting the website by typing it into the address bar in order to obtain potential customers.

Although this sort of traffic might sound innocent, referrer spam can actually ruin your website’s analytical data and make it difficult to understand your website’s exact traffic metrics. The traffic acquired from fake referrals can affect most of the data in your GA reports. For example, the fake referrals will appear to land on a single web page on your website and leave from the same website and this will create a 100% bounce rate. If your website is targeted by referrer spammers you may not be able to identify your website’s actual bounce rate unless you filter the traffic out.

Campaign Source Filter


A campaign source filter can be used to block all free-website-traffic.com referral traffic in Google Analytics.

1. Open your Google Analytics account and go to the Admin tab > Click Filters on the right side in the VIEW section.

2. Click the + ADD FILTER button to create a new exclude filter.

3. Add free-website-traffic.com or something you can easily remember as the Filter Name.

4. Select the Custom Filter Type.

5. In Filter Field, find and select Campaign Source in the list. In the Filter Pattern text box, add free-website-traffic.com and click the blue Save button on the bottom of the webpage. To add multiple URLs to the same filter you can make a Filter Pattern similar to this with a | between each URL: Example.com | Example\.com | free-website-traffic.com

Campaign Referral Path Filter


A campaign referral path filter can be used to block single webpages.

1. Open your Google Analytics account and go to the Admin tab > Click Filters on the right side in the VIEW section.

2. Click the + ADD FILTER button to create a new exclude filter.

3. Add free-website-traffic.com or something you can easily remember as the Filter Name.

4. Select the Custom Filter Type.

5. In Filter Field, find and select Campaign Referral Path in the list. In the Filter Pattern text box, add a permalink from the referred URL and click the blue Save button on the bottom of the webpage

Language Settings Filter


Some spam may appear in your language settings as keywords, phrases, and searched terms. A language settings filter can be used to block language spam in Google Analytics.

1. Log in to your Google Analytics account and go to the Admin tab

2. In the “View” column select Filters and then click + Add Filter

3. Add a Filter Name: Language Spam (or something you can easily remember)

4. Go to: Filter Type > Custom > Exclude

5. Select Filter FieldLanguage settings

6. Add a Filter Pattern\s[^s]*\s|.{15,}|\.|,

7. Click on the blue text that says Verify this filter to see a preview table of how this filter will work in your account. You should only see language spam on the left side of the table: filter-verification-language-spam

8. After you verify the filter click the Save button on the bottom of the page

Sean Doyle

Sean is a distinguished tech author and entrepreneur with over 20 years of extensive experience in cybersecurity, privacy, malware, Google Analytics, online marketing, and various other tech domains. His expertise and contributions to the industry have been recognized in numerous esteemed publications. Sean is widely acclaimed for his sharp intellect and innovative insights, solidifying his reputation as a leading figure in the tech community. His work not only advances the field but also helps businesses and individuals navigate the complexities of the digital world.

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