How to block uptime-alpha.net referrals in Google Analytics

Uptime-alpha.net is a referrer spam website that sends fraudulent referral traffic to your Google Analytics account

Uptime-alpha.net is a referrer spam URL that forwards to uptime.com if you visit the link in your web browser. Uptime-alpha.net referrals in Google Analytics are designed to gather your attention and provoke you to visit the website. If you notice this referral traffic in Google Analytics it does not mean that anyone was referred to your website from uptime-alpha.net. The referral traffic does not actually land on your website. It is a type of web traffic known as ghost traffic that creates phantom web hits.

Referrer spammers usually target your website’s data for several reasons:

• Referrer spammers want to promote a website and want you to visit the webpage or search for it online through Google search engine results pages.
• Referrer spammers want to boost their rank on Google search engine results pages by creating backlinks. They do this by logging requests into your website’s access log, which is then crawled by Google’s indexing bots and seen as a backlink to the spam site.

Uptime-alpha.net referrals in Google Analytics can be an issue for anyone who values their website’s real data. Uptime-alpha.net referrals are are utilized to mix fraudulent web traffic data into Google Analytics reports. Referrer spam from this and other websites can ruin your personal website’s analytical data measured by Google Analytics. It can affect most of the data in your reports with fake web traffic and data. For example, uptime-alpha.net referrals will appear to land on a single webpage on your website and leave from the same website, which will create a 100% bounce rate. If your website is targeted by referrer spammers you may not be able to identify your website’s bounce rate. The same can be said about other data measured in most Google Analytics reports.

How to block uptime-alpha.net referrals in Google Analytics

Block uptime-alpha.net referrals in Google Analytics by creating an exclude filter to stop uptime-alpha.net referrer spam at the campaign source. This is the method recommended by Google to block referrer spam in your Google Analytics account.

1. Open your Google Analytics account and go to the Admin tab> Cick Filters on the right side in the VIEW section.

2. Click the + ADD FILTER button to create a new exclude filter.

3. Add uptime-alpha.net or something you can easily remember as the Filter Name.

4. Select the Custom Filter Type.

5. In Filter Field, find and select Campaign Source in the list. In the Filter Pattern text box, add uptime-alpha.net and click the blue Save button on the bottom of the webpage. To add multiple URLs to the same filter you can make a Filter Pattern similar to this with a | between each URL: Example.com | Example\.com | uptime-alpha.net

Also See: How to exclude all hits from known bots and spiders in Google Analytics (Bot Filtering)