китай.с.новым.годом.рф referral traffic

китай.с.новым.годом.рф referral traffic in Google Analytics is designed to gather your attention and persuade you to visit the webpage it promotes. It is a tactic known as referrer spam. китай.с.новым.годом.рф is one of the latest referrer spam URLs that targets your Google Analytics data with ghost traffic that doesn’t actually land on your website. Instead, китай.с.новым.годом.рф referral traffic targets your Google Analytics account and fills your data fake web traffic.

What is китай.с.новым.годом.рф?

китай.с.новым.годом.рф is a webpage on the с.новым.годом.рф domain. This domain has been in syndication since the end of 2015 and has been used for various referrer spam efforts. The domain primarily promotes random holiday messages and is usually harmless; however, the false китай.с.новым.годом.рф referral traffic can ruin the data measured by Google Analytics. Some webpages associated with this domain can cause your browser to crash if you visit them.

The spam URL currently forwards to http://xn--80apeb5b.xn--q1a.xn--b1aube0e.xn--c1acygb.xn--p1ai/ which contains a Happy New Year message.

китай.с.новым.годом.рф referral traffic and referrer spam in general can interfere with your website’s appropriate web data provided by Google Analytics. For example, китай.с.новым.годом.рф referrer spam usually appears to land on a single webpage on your website and leave from the same webpage. This creates a 100% bounce rate. If the spam URL continues to “hit” your website with traffic throughout the day your bounce rate can become excessive. китай.с.новым.годом.рф referral traffic also lands on your website from various global locations. The data affected by referrer spam includes analytical data provided in Audience, Acquisition, Behavior, and Conversions reports. It will also appear in your Real-Time traffic data if you are currently monitoring it.

Ghost traffic is typically harmless to your website and won’t affect your search results in Google or your server’s bandwidth. Bots and spiders can affect your bandwidth but the particular type of referral traffic associated with the китай.с.новым.годом.рф website does not actually land on your website so it cannot affect your bandwidth.

In many cases referrer spam URLs will create backlinks off of your website’s access logs which is then crawled by Googlebot and seen as a link. This can help spammers boost their websites rank in Google Search Results Pages.

Referrer spammers typically target the referral traffic of your website for several reasons:

• Referrer spammers want to promote a website and want you to visit the webpage or search for it online through Google search engine results pages.
• Referrer spammers want to boost their rank on Google search engine results pages by creating backlinks. They do this by logging requests into your website’s access log, which is then crawled by Google’s indexing bots and seen as a backlink to the spam site.

In order to stop китай.с.новым.годом.рф referral traffic in Google Analytics Google recommends to create an exclude filter that targets the campaign source. Instructions to block китай.с.новым.годом.рф referral traffic is explained below.

How to block китай.с.новым.годом.рф

This guide shows you how to block китай.с.новым.годом.рф referral traffic in Google Analytics by creating an exclude filter that stops китай.с.новым.годом.рф referrer spam at the campaign source.

1. Open your Google Analytics account and go to the Admin tab and click All Filters.

2. Click the ADD FILTER button to create a new exclude filter.

3. Add китай.с.новым.годом.рф or something you can easily remember as the Filter Name.

4. Select the Custom Filter Type.

5. In Filter Field, find and select Campaign Source in the list. In the Filter Pattern text box, add китай.с.новым.годом.рф and click the blue Save button on the bottom of the webpage. To add multiple URLs to the same filter you can make a Filter Pattern similar to this with a | between each URL: example.com | китай.с.новым.годом.рф

Also See: How to exclude all hits from known bots and spiders in Google Analytics (Bot Filtering)