is the web address for one of the latest referrer spam websites that targets your Google Analytics data with ghost traffic. Ghost traffic from doesn’t actually land on your website, but it leaves a trail of meaningless data in your Google Analytics account which might make it appear like your website is getting an increase in referral traffic. google analytics enagages in the referrer spamming tactic in order to promote the website. The way it works is that you will find suspicious referral traffic in Google Analytics which may provoke you to visit the website and possibly sign up for their services. It should be noted that referrer spam is a blackhat SEO tactic and websites that engage in this tactic are desperate and usually untrustworthy. We do not recommend the services provided by and their affiliates. referral referrer spam is a problem for many webmasters and website owners. referral traffic can ruin your website’s analytical data with phantom traffic. For example, the URL usually makes it look like it landed on a single webpage on your website and left from the same webpage which can mess up your bounce rate. This is not the only Google Analytics data that referral spam can ruin. It can essentially disrupt everything reported in the Audience, Acquisition, and Behavior sections.

Luckily, we have created a guide to block and stop referral spam in Google Analytics by creating an exclude filter that targets the Campaign Source. This will stop referrals from ruining your data measured by Google Analytics.

Quick Links

What is claims to be “an innovative solution for audience analysis and controlling the advertisements’ performance.”  It claims to be a service similar to Google Analytics – but not free to use. The domain name is used to hit your website with referral traffic from different locations around the world. The benefits that spammers from the website have by engaging in referrer spamming is that it will allow them advertise the website.

The downside to unwanted referral traffic for website owners is that it can mess up the appropriate Google Analytics data and other website metrics provided by third-party services. In some cases it can also use up your website’s bandwidth by creating repeated site requests. However, this is not the case with this URL since it primarily generates ghost hits that do not actually land on your website.

Spammers target the referral traffic of your website for several reasons:

  • Referrer spammers want to promote a website and want you to visit the webpage or search for it online through Google search engine results pages.
  • Referrer spammers want to boost their rank on Google search engine results pages by creating backlinks. They do this by logging requests into your website’s access log, which is then crawled by Google’s indexing bots and seen as a backlink to the spam site. referrer spam is not entirely dangerous to your website. It will most likely not cause any trouble with how your website is accessed by your visitors or ranked by Google. However, in some cases referrer spam may use up your website’s bandwidth and CPU by creating multiple site requests to your website. In other cases, the spam URL is served to your analytical data by traffic bots which create ghost hits and never actually land on your website, which happens to be the case with this URL. They often target your GA ID number.

How to stop referral spam in Google Analytics

This guide shows you how to stop referral spam in Google Analytics by creating an exclude filter to block referrers.

1. Open your Google Analytics account and go to the Admin tab and click All Filters.

how to block referrer spam

2. Click the ADD FILTER button to create a new exclude filter.

block referrer spam

3. Add or the URL or something you can remember as the Filter Name.

4. Select the Custom Filter Type.

block referrer spam google analytics

5. In Filter Field, find and select Campaign Source in the list. In the Filter Pattern text box, add and click the blue Save button on the bottom of the webpage. To add multiple address you can make a Filter Pattern like this: | |

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